A lot of the contact patients have with their care teams — speaking from experience — is routine and administrative. It’s “I need to get my disability paperwork for my employer filled out” or “there was a nutritionist you mentioned I should talk to. What’s that person’s name and number again?” These requests are essential but not as important or urgent as someone calling in with chest pain or a prescription that needs to be refilled. However, voicemails and emails still pile up, making it challenging to ensure that patients with the most critical needs get addressed first. As a cancer patient, I can appreciate that every call is essential. It’s all necessary. But they’re not all equally urgent. 

That’s why I founded Nova. It originally began as a digital advocacy campaign that was geared toward helping breast cancer patients deal with information overload when newly diagnosed. Believing we could have more impact, the company evolved into what Nova is today: an intelligent healthtech communications platform that allows cancer care teams to get patients the right information at the right time. I truly believe that people living with cancer are and should be the “architects” of their care. But that can’t happen if they don’t have access to timely, personalized, and accurate information about their health and treatment. How do we get there? Well, we’ve chosen to address the tightening bottleneck in care delivery caused by a supply and demand crisis. By improving the efficiency of oncology clinics, both providers and patients benefit.